Summary:
Pronto raised $11 million Series A at a $45 million valuation, a 3.6x jump from its seed round just 90 days prior
Revenue has increased nearly five times since coming out of stealth three months ago
Plans to expand into Mumbai, Bengaluru, and other major cities within 12–18 months
India's 180–190 million nuclear families present a $35 billion market opportunity for household services
Investors are highly impressed by founder Anjali Sardana's vision and execution speed
The Rise of Quick-Commerce in India
In 2025, the urban Indian lifestyle has been revolutionized by the quick-commerce boom, making almost everything from groceries to electronics available within minutes. Amidst this fast-paced environment, Pronto, a New Delhi-based startup, has emerged as a game-changer by offering cleaning, laundry, and home services in just 10 minutes.
A Valuation Leap
Pronto recently secured an $11 million Series A round at a post-money valuation of $45 million, co-led by General Catalyst and Glade Brook Capital. This marks a 3.6x jump from its $12.5 million valuation just 90 days prior during its $2 million seed round. Existing investor Bain Capital Ventures also participated, signaling strong confidence in Pronto's rapid growth.
Traction and Expansion
Since coming out of stealth three months ago, Pronto has seen its revenue increase nearly five times, with daily bookings now in the "four-digits." The startup boasts an annual recurring revenue projected between $750,000 to $1.5 million.
Pronto founder and CEO Anjali Sardana with workers. Image Credits: Pronto
With six hubs in Gurugram, up from two in May, Pronto serves customers within 1.5 miles, strategically positioning hubs at intersections to maximize coverage. The startup plans to expand into Mumbai, Bengaluru, and other major cities within the next 12–18 months.
The Market Potential
India's 180–190 million nuclear families represent a vast market for household services, with a $35 billion cumulative wage pool for semi-skilled and unskilled workers. "This is large enough for multiple players to build an endurable business," said Rahul Garg, a partner at General Catalyst.
Pronto App. Image Credits: Pronto
Why Investors Are Betting on Pronto
Investors are particularly impressed by Anjali Sardana, Pronto's young and dynamic founder. "Given how young she is, her achievements, feedback from partners and customers, and her vision for scaling the business, we found it very inspiring," Garg added.
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