Portland's Ghost Mall Transforms into a Thriving Startup Incubator
Oregonlive.com•19 hours ago•
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Portland's Ghost Mall Transforms into a Thriving Startup Incubator

Startup Ecosystems
startups
entrepreneurship
innovation
retail
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Summary:

  • Lloyd Center in Portland has transformed from a dying mall into a startup incubator with 60 independent businesses

  • Cheap rent and ample space have attracted entrepreneurs, fostering a creative and community-focused environment

  • The mall hosts a variety of unique ventures, including a pinball museum, art galleries, and a lightsaber shop

  • Despite plans for redevelopment, tenants are leveraging the current setup to build their brands and engage with the community

  • The mall has become a cultural hub, hosting events like Mall Crawls and serving as a venue for diverse activities

In a remarkable transformation, Portland's Lloyd Center, once a fading shopping mall, has become a vibrant hub for startups and creative ventures. With anchor stores gone, the mall now hosts a diverse mix of independent retailers, art galleries, and unique activity spaces, breathing new life into its vast, underutilized spaces.

A New Lease on Life

The mall's evolution began as major retailers like Nordstrom and Macy's departed, leaving behind spacious vacancies. Entrepreneurs seized the opportunity, attracted by cheap rent and ample square footage. Today, the Lloyd Center is home to about 60 independent businesses, including a pinball museum, an art gallery, and a Star Wars-inspired lightsaber shop.

The Entrepreneurial Spirit

Jason Leivian, owner of Floating World Comics, describes the mall as a "capitalist temple" now repurposed for creativity. The affordability has allowed small businesses to thrive, fostering a sense of community and innovation. From vintage clothing stores to pickleball courts, the mall offers a unique blend of retail and entertainment.

Challenges and Opportunities

Despite its revival, the Lloyd Center faces an uncertain future. Plans for redevelopment loom, with proposals to transform the site into a mixed-use space with housing and entertainment venues. However, tenants remain optimistic, leveraging the mall's current state to build their brands and connect with customers.

A Cultural Hub

The mall has also become a cultural hotspot, hosting events like monthly Mall Crawls and serving as a venue for choirs, chess clubs, and puppet shows. This eclectic mix of activities underscores the mall's role as a community gathering place, far removed from its traditional retail roots.

Customers browse light sabers at Docking Bay 45

Jason Andersen, owner of Star Tropics Pinball Museum

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