Phoebe Gates: The Young Heiress Redefining Success with Her AI Fashion Startup
Times Of India1 day ago
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Phoebe Gates: The Young Heiress Redefining Success with Her AI Fashion Startup

Startups & Entrepreneurship
phoebegates
startup
ai
fashiontech
entrepreneurship
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Summary:

  • Phoebe Gates, daughter of Bill and Melinda Gates, is a 22-year-old entrepreneur with a Stanford degree

  • Co-founded Phia, an AI-powered fashion-tech startup comparing prices across 40,000 retail sites

  • Raised $600,000 without family money, with mentors like Kris Jenner and Sara Blakely

  • Advocates for women’s rights and hosts The Burnouts podcast for Gen Z entrepreneurs

  • Uses AI tools like ChatGPT for marketing, promoting sustainable shopping alternatives

Meet Phoebe Adele Gates, the youngest daughter of Bill and Melinda French Gates, who is making waves as a 22-year-old entrepreneur. Unlike the typical heiress, Phoebe is carving her own path with a Stanford degree, a co-founded AI-powered fashion-tech startup, and a voice in women’s rights advocacy.

Early Life and Education

Born in 2002 in Seattle, Phoebe attended the prestigious Lakeside School before graduating from Stanford University in just three years with a degree in Human Biology and minors in African Studies. Despite her father's legacy, she was encouraged to complete her education before diving into entrepreneurship.

Launching Phia: The Startup Story

In 2023, Phoebe co-founded Phia, an AI-powered shopping tool dubbed “Google Flights for fashion.” The app, which launched in April 2024, compares prices across 40,000 retail and secondhand websites, offering users smart, sustainable shopping options. Its unique feature, “Should I Buy This?”, labels prices as overpriced, typical, or fair, and suggests alternatives.

Funding and Independence

Phoebe raised over $500,000 in venture and angel funding, plus a $100,000 Stanford grant, without relying on her family's wealth. High-profile mentors like Kris Jenner and Sara Blakely have supported her journey, showcasing her determination to succeed on her own terms.

Conscious Media Presence

Phoebe co-hosts The Burnouts, a podcast sharing startup lessons with fellow Gen Z entrepreneurs. She’s also a vocal advocate for women’s health and reproductive rights, recognized as a Rising Champion by Reproductive Freedom for All.

Building Phia with AI

Phoebe leverages ChatGPT and AI tools for marketing, reverse-engineering viral videos to craft Phia’s branding. Her digital-first strategy emphasizes sustainability, aiming to reduce reliance on fast fashion platforms like Shein.

Estimated Net Worth

While Phoebe’s net worth isn’t public, her value stems from Phia’s founder equity and personal brand influence, not her family’s fortune. Bill Gates plans to leave each child less than 1% of his wealth, emphasizing independence.

Personal Life

Phoebe is dating Arthur Donald, grandson of Beatles legend Paul McCartney. Their relationship, confirmed in 2024, remains relatively private, reflecting her balanced approach to work and personal life.

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