Summary:
Tulane University's Startup Report is expanding statewide for the first time, creating a comprehensive snapshot of Louisiana's entrepreneurial activity
67% of New Orleans startups see AI as their biggest opportunity, with 77% predicting it will have the greatest long-term impact
High-growth firms are using AI to cut costs and reach new markets more effectively than smaller companies
Hiring plans are mixed: 53% plan to add staff, but 22% have no growth plans—the highest in seven years
Workspace trends are shifting toward coworking and subleasing as the report aims to support policymakers, investors, and entrepreneurs
Tulane University’s Freeman School of Business has released its seventh Greater New Orleans Startup Report and announced the survey will expand statewide next year through a partnership with Louisiana Innovation. This expansion will create Louisiana’s first comprehensive snapshot of entrepreneurial activity, including parish-level data on growth, funding, and innovation trends.
Key Findings from the 2025 Report
The 2025 report reveals that startups in the Greater New Orleans area are rapidly embracing artificial intelligence (AI). A significant 67% of startups identify AI as their biggest opportunity, while 77% predict it will have the greatest long-term impact. High-growth firms are leveraging AI to cut costs and reach new markets far more effectively than smaller companies.
Mixed Hiring Expectations and Workspace Trends
Hiring expectations in the New Orleans region are mixed: 53% of startups plan to add staff, but 22% report no growth plans, marking the highest share in seven years. Workspace trends have also shifted, with a noticeable move toward coworking and subleasing.
Impact of Statewide Expansion
Tulane leaders emphasize that expanding the report statewide will equip policymakers, investors, and entrepreneurs with the data needed to drive Louisiana’s innovation economy forward.
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