Boulevard's AI-Powered Salon Software Skyrockets to $800M Valuation with $80M Series D Funding
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Boulevard's AI-Powered Salon Software Skyrockets to $800M Valuation with $80M Series D Funding

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Summary:

  • Boulevard raises $80M Series D, reaching an $800M valuation

  • Serves 5,000+ businesses with 2M monthly appointments and $5B in annual payments

  • 500%+ revenue growth since 2022, with $188M total funding raised

  • Expands into medspa market, capturing 15% of the $17B U.S. market

  • AI-driven Precision Scheduling optimizes appointments for maximum revenue

Boulevard, a Los Angeles-based business management software platform for self-care businesses, has recently secured an $80 million Series D funding round led by JMI Equity. This investment has propelled the company's valuation to approximately $800 million post-money, nearly doubling its previous valuation from the August 2022 Series C round.

Key Highlights

  • Total Funding: Boulevard has raised about $188 million since its inception in 2016.
  • Revenue Growth: The company boasts a 500%-plus revenue growth since its last funding round in 2022.
  • Customer Base: Over 5,000 businesses, including hair and nail salons, spas, and medspas, utilize Boulevard's platform.
  • Monthly Appointments: Facilitates 2 million appointments and processes $5 billion in payments annually.

Evolution and Offerings

Originally an online booking platform, Boulevard has evolved into an AI-driven SaaS platform offering:

  • Precision Scheduling: Utilizes machine learning to optimize appointment times and maximize revenue.
  • Marketing Tools: Personalized text and email marketing solutions.
  • Payment Processing: Streamlined payment solutions for self-care businesses.

Market Expansion

A significant growth driver has been Boulevard's expansion into the medspa market, now serving 15% of the U.S. medspa market, valued at $17 billion in 2024.

Founders' Vision

Co-founders Matt Danna (CEO) and Sean Stavropoulos (CTO) identified a gap in online booking for salons and spas, leading to Boulevard's creation in 2016. Their vision includes further integrating AI to enhance revenue optimization for self-care businesses.

Investor Confidence

Matt Emery, partner at JMI Equity, highlights Boulevard as a clear leader in the self-care market with a best-in-class product.

Boulevard Founders Boulevard founders Matt Danna and Sean Stavropoulos.

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